It may be simple, but a late-night food vendor has just opened in Collegetown that has become remarkably popular.

NEW YORK (AP) — Joey Chestnut has reclaimed the top spot as winner of the annual hot dog eating contest in Coney Island after first tying with archrival Takeru Kobayashi in a 10-minute chow-down and then beating him in a five-dog eat-off.

The men tied at 59 frankfurters in 10 minutes, before being made to gobble another five dogs in a last-minute tiebreaker.

Kobayashi had hoped to reclaim the throne after suffering a disappointing loss last year. He had reigned for six years.